Platforms
Tips & Resources
Profiles
Use engaging profile pictures and cover photos. You can use Canva for creating posts and stunning cover photos.
When possible add a Call-to-Action button on your profile. This can link to your website, email, phone number, etc. You can change your Call-to-Action from time to time to see what your viewers prefer to use.
Fill in as much as you can in the “About” section, and be sure to review it often. You should be descriptive but not too wordy.
Create & Manage Pages On Facebook
Getting Started
We always suggest starting out with using Facebook. Building a strong profile and regular posting is key.
If you don’t already have a Facebook page for your business, we suggest setting one up. It is going to take some time to build up content and “likes” on a new page, so don’t get discouraged.
Depending on your industry, you may want to incorporate other common and popular social media platforms such as Instagram & LinkedIn.
Tips & Resources
Profiles
Use engaging profile pictures and cover photos. You can use Canva for creating posts and stunning cover photos.
When possible add a Call-to-Action button on your profile. This can link to your website, email, phone number, etc. You can change your Call-to-Action from time to time to see what your viewers prefer to use.
Fill in as much as you can in the “About” section, and be sure to review it often. You should be descriptive but not too wordy.
Create & Manage Pages On Facebook
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